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Fashionable And Comfortable Kangnai Appears At China International Leather Fair.

2010/9/17 15:52:00 40

China International Leather Fair Kangnai

Recently,

China footwear industry

Leading company Kangnai group carries "

Kangnai family

And other high-end new products at the Shanghai New International Convention and Exhibition Center, to participate in the 2010 China International Leather Exhibition.

At this exhibition, Kangnai shoe industry used products, sand painting, space, film and television, and other means to show the new concept of "comfortable shoes and let you fall in love".


The high-end appearance of Kangnai footwear industry has attracted the attention of the industry and guests.

The fashion representative elements of the old Shanghai period, such as Zhongshan suit, Qipao, gramophone, and so on, match well with the new products displayed on the shelves.

Glittering crystal chandeliers, the new Shanghai landmarks as the inside and outside glass walls of the texture, and all kinds of noble and magnificent decoration, let people stay in the bustling modern city.

According to the head of Kangnai marketing company, the layout of the exhibition hall highlights the elegant and comfortable fashion style, which is the vane of the future development of Kangnai brand.


In order to perfect the concept of "a pair of comfortable and fashionable shoes most needed by consumers", we have been committed to the brand name of the "Pan classic" Kangnai brand.

The products displayed on this exhibition are closely related to the international high-end consumer aesthetic trend. Most of them are mainly black, cold ash, coffee and dark brown. They choose all kinds of top-grade natural leather Seiko. In the different styles, they choose the patent technology of heat sensitive paste, comfortable soft bottom, vector shoe last, microcapsule ventilation and so on. They are not only stylish and elegant, but also very comfortable to wear and feel very comfortable with the current international consumption trend.

The classic Chinese elements such as cheongsam, Zhongshan suit, gramophone and so on in the window display the crystal chandelier, wall decoration and all kinds of modern ornaments in the exhibition hall.


In addition, through the sand painting performance, the comfort and fashion of Kangnai shoes with the performance of storytelling art became a highlight of Kangnai's participation in the exhibition and attracted a lot of attention.


"Comfort concept, boutique route and"

Fashion style

It is the foundation and weathervane of Kangnai's future brand development.

The Shanghai international leather exhibition provides a good platform for our public appearance. In the middle of September, Kangnai will open its first boutique in Qianmen Street, Beijing, and put this idea into practice.

In the future, we will extend this idea to other stores in other parts of China, and overseas terminals will be included in our plan.

Zheng Laiyi, vice president of Kangnai group and general manager of marketing company, said.


The exhibition of Kangnai's "high-end brand" shows that this is a signal that the enterprise intends to release. The next step is that Kangnai's brand strategy will extend overseas and become another major engine for Kangnai's successful implementation of overseas strategy.

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